Golf rival revealed

Plans for a hot new Mercedes are hatching out! This is the German firm’s stunning replacement for the A-Class – and it’s taking a big swing at Volkswagen’s Golf.
Auto Express has learned that the three-pointed star is readying a new small car to tackle the Golf, Audi A3 and BMW 1-Series. The vehicle is part of the luxury brand’s bid to steal younger customers from its arch rivals.

Based on a new front-wheeldrive platform, the compact hatchback will take its design cues from the F800 concept, which was revealed at this year’s Geneva Motor Show.

Our exclusive illustrations give you the best idea of how the Golf-sized machine will look. And with a prominent grille, neat LED headlights, plus bold creases in its flanks and pert tail, it’s every inch the desirable, upmarket small car. Expect both three and five-door models to be available, along with a range of super-efficient petrol and diesel engines with stop-start.

As well as its stylish shape, the newcomer will boast a better-quality cabin than the Golf, plus increased comfort and safety. Prices will be higher, too, with sales beginning in 2012. The model is likely to wear the A-Class badge, and will be one of four key vehicles to come from Mercedes’ new front-wheel-drive architecture.
“In the next couple of years, we will launch additional cars where we don’t currently have predecessors,” global sales and marketing boss Dr Joachim Schmidt told Auto Express. “Our current A-Class and B-Class will be replaced by a new platform for four totally different cars defining new segments for Mercedes.”

Schmidt confirmed these models would not resemble the current A-Class and B-Class. Their MPV practicality has appealed more to older drivers. The new Golf-rivalling A-Class is due in two years’ time, while a compact high-roofed five-door B-Class with hybrid and electric options is slated for late 2011.